Fenty Beauty
Pro Filt’r Soft Matte Longwear Liquid Foundation — 370
$40Next to it, 370 matches the depth closely and pulls a little warmer. Expect a more matte finish.
Fenty Beauty 16, a shade of Eaze Drop Blurring Skin Tint, suits medium skin with a neutral, olive-leaning undertone. The olive cast is what people usually try to keep when they look for alternatives. Below are the alternatives that wear closest to it — each one noted with how it differs, so you know what you're trading before you buy.
Next to it, 370 matches the depth closely and pulls a little warmer. Expect a more matte finish.
5 - Tan sits at the same depth and pulls a little warmer. Expect a more dewy finish.
On skin, 370 runs a touch deeper and pulls a little warmer.
11 - Deep, Neutral Olive leans noticeably deeper and carries the same olive cast.
Fenty Beauty 16 has a neutral undertone with a olive cast. When comparing alternatives, keeping that olive quality matters as much as getting the depth right.
Charlotte Tilbury Hollywood Flawless Filter in 5 - Tan (around $19) wears closest among budget options — 5 - Tan sits at the same depth and pulls a little warmer. Expect a more dewy finish.
A shade never wears alone — it sits next to your concealer, blush and the rest of your routine. Toni at Shade & Seek reads the whole face, not just one swatch, so you can see any of these alternatives in context before buying.