Fenty Beauty
Pro Filt’r Soft Matte Longwear Liquid Foundation — 445
$40Next to it, 445 sits at the same depth and carries the same olive cast. Expect a more matte finish.
Fenty Beauty 445, a shade of Soft’Lit Naturally Luminous Hydrating Longwear Foundation, suits tan skin with a warm, olive-leaning undertone. The olive cast is what people usually try to keep when they look for alternatives. Below are the alternatives that wear closest to it — each one noted with how it differs, so you know what you're trading before you buy.
Next to it, 445 sits at the same depth and carries the same olive cast. Expect a more matte finish.
Next to it, 52W matches the depth closely and carries the same olive cast. Expect a more dewy finish.
21 runs a touch lighter and stays warm with less of the olive cast.
New Caledonia runs a touch deeper and carries the same olive cast.
Fenty Beauty 445 has a warm undertone with a olive cast. When comparing alternatives, keeping that olive quality matters as much as getting the depth right.
A shade never wears alone — it sits next to your concealer, blush and the rest of your routine. Toni at Shade & Seek reads the whole face, not just one swatch, so you can see any of these alternatives in context before buying.