Fenty Beauty
Soft’Lit Naturally Luminous Hydrating Longwear Foundation — 445
$44445 lands right at the same depth and carries the same olive cast. Expect a more natural finish.
Fenty Beauty 445, a shade of Pro Filt’r Soft Matte Longwear Liquid Foundation, suits tan skin with a olive, olive-leaning undertone. The olive cast is what people usually try to keep when they look for alternatives. Below are the alternatives that wear closest to it — each one noted with how it differs, so you know what you're trading before you buy.
445 lands right at the same depth and carries the same olive cast. Expect a more natural finish.
490 Medium Deep lands right at the same depth and pulls a little warmer. Expect a more natural finish.
Side by side, Tan sits at the same depth and pulls a little warmer.
Side by side, 57N Deep sits at the same depth and pulls a little warmer.
Iguaçu runs a touch deeper and carries the same olive cast. Expect a more natural finish.
Next to it, 500 Deep runs a touch deeper and reads neutral rather than olive. Expect a more natural finish.
On skin, 18 runs a touch deeper and reads neutral rather than olive. Expect a more dewy finish.
Side by side, Deep 2 runs a touch deeper and reads neutral rather than olive. Expect a more natural finish.
Fenty Beauty 445 has a olive undertone with a olive cast. When comparing alternatives, keeping that olive quality matters as much as getting the depth right.
A shade never wears alone — it sits next to your concealer, blush and the rest of your routine. Toni at Shade & Seek reads the whole face, not just one swatch, so you can see any of these alternatives in context before buying.